The PrestaShop eCommerce platform is very popular these days. Even those who are having some difficulties in exporting their Prestashop feed to Google Shopping regard PrestaShop as nearly perfect. You can do just about everything manually, but you can always just rely on PrestaShop modules to do the work for you.

With PrestaShop modules, you can automate the process of exporting feed to Google Shopping, which is notoriously strict about their requirements. Miss one requirement and you could end up with a suspended Merchant account. So it can be such a relief when you have a module that perfectly aligns with Google so that you don’t have to worry about anything.

That is, until you find that the module you have isn’t working properly. And if the developer isn’t responding to your questions, you now have a serious problem to deal with.

So what kind of problems are we talking about here? These are the most common causes of these problems:

  1. You didn’t follow the instructions properly. Sometimes the module won’t work because you missed a syntax instruction along the way. Some modules though are quite helpful. For example, the Google Merchant Center has a help section, and there’s an online FAQ as well. There’s even an integrated product data diagnostic and optimization tool that’s linked to the online FAQ. This can answer all your questions through all the steps in the process.

  2. The instructions were vague. In some cases, the instructions weren’t really all that clear. If the developer won’t clarify and respond to your questions, then you need to consult the PrestaShop forum and find help. The wonderful thing about the forum is that you may find someone who can give you a more precise, step-by-step instructions so you know exactly what to do.

  3. It’s not compatible with your PrestaShop version. Most modules list the PrestaShop versions they’re compatible with. This is the problem when you update your PrestaShop—sometimes the modules you have won’t work as well as before.

  4. It’s a free version. Be careful when you get a free version, because with it, you’re essentially on your own. The developer won’t be obliged to help you out. Plus, with free versions, you usually get incomplete features. If you want help from the developer, you need to get the premium version.

  5. It’s a buggy module. Sometimes it won’t work with Windows servers, and sometimes it just won’t work, period. Check the ratings to get an idea of just how others regard the module. A 4-star rating is often very reassuring, but a 2-star rating is not something you want to ignore. Modules are not created equal, which is why some modules are more expensive than others. If you want to do away with the headaches, get the ones with the best ratings regardless of the price.

So if you want to limit your problems, what you need to do is really simple. Get a module to do it for you. But first, check the ratings and the compatibility, and find some reviews online to guide you when making a decision.

 

If you still need help, we would be more than happy to help you set your PrestaShop product feed. Just give us a call now!

If your export is successful, you can now easily submit your PrestaShop feed to Google Shopping. Afterwards, you can really optimize your Google Shopping campaigns with IM-PACT.