Importance of Optimizing Product Feeds for Google Shopping

These days almost very major retailer is already on channels like Google Shopping.

So how do you stand out from all the other retailers?

Besides better Adwords campaigns which we can help with, the best ways are with a better optimized feed.

You might be surprised how many merchants simply send their feeds directly from their website to […]

Paid Search in 2014 Wrap Up

Another year comes to a close and with it, we get a full pallet of data for paid search to cut through.  According to the Merkle | RKG Digital Marketing Report total search spend is up 21% in Q4.  In this post we are going to cut through some of the key data points relating to […]

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